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Graphic Design
Graphic designers often work as part of a project development team. While other specialists such as marketing managers and advertising specialists work on the strategies of distributing information to the market place and determining beneficial product positioning the graphic designer may be working on the image and branding that will appeal to and attract the intended customer.
The immense volume of visual material produced to support both commercial and cultural purposes means that the areas of employment open to graphic designers are very broad. There are many opportunities for employment within companies that have constant graphic requirements as well as great scope for self employment selling services to businesses and organisations with only occasional needs.
The rapidly developing areas of digital media relating to the internet and multimedia business presentations are opening up new areas of employment for graphic designers.
CAREERS: Advertising Agencies, Public Relations Firms, Design Consultancies, Government & Business Promotion Departments, Desk Top Publishing, Web Design, Printing Companies, Packaging Companies, Manufacturer’s Promotion Departments, Publishers, Newspapers, Magazines, Self Employment, and Other areas you’ll find work: Television Studios, Computer Games Development, Exhibition & Display, Museums
CUV30303 CERTIFICATE III IN DESIGN FUNDAMENTALS
This course has been designed to teach the students various tools, from keyboard and mouse to fonts and clipart, made available by computers. When dealing with any artistic medium you must not only learn the various options available but also be able to think, see and feel in that medium and use the tools to communicate it.
The program introduces the basic elements and principles of design, concept development strategies and the use of a variety of basic materials and methods used by graphic designers. It is a one semester course useful for people wanting to progress into higher studies such as the Certificate IV in Design.
DURATION - One Semester – 18 weeks
ADMISSION REQUIREMENTS - Completion of 10 years of schooling or equivalent
COURSE UNITS
- Explore the use of colour
- Explore and apply the creative design process to 2D forms
- Explore and apply the creative design process to 3D forms

- Source and apply design industry knowledge
- Source and apply information on the history and theory of design
- Participate in OHS processes
- Develop, refine and communicate concept for own work
- Produce drawings to represent and communicate the concept
- Integrate colour theory and design processes in response to a brief
- Interpret and respond to a design brief
- Originate concept for own work and conduct critical discourse
- Select and apply drawing techniques and media to represent and communicate the concept
- Promote innovation in a team environment
- Create electronic presentations
**Please note: course units may vary
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CUV40303 CERTIFICATE IV IN DESIGN (CRICOS Code: 056922F)

Producing digital images
This course provides skills in drawing, design process methods and presentation techniques, colour in design, and 3D construction. Students also learn about communicating design concepts, using typography techniques for design work, refining or manipulating photo-images and preparing text and graphic files for print. Students extend their creative thinking, analytical and problem-solving skills while building on their experience in the handling of relevant media, techniques and technologies.
DURATION - One Year
ADMISSION REQUIREMENTS - Completion of 12 years of schooling or equivalent
COURSE UNITS
- Originate concept for own work and conduct critical discourse
- Participate in OHS processes
- Select and apply drawing techniques and media to represent and communicate the concept
- Source and apply design industry knowledge
- Source and apply information on the history and theory of design
- Explore and apply the creative design process to 2D forms
- Explore and apply the creative design process to 3D forms
- Integrate colour theory and design processes in response to a brief
- Interpret and respond to a design brief
- Use typography techniques for design work
- Produce digital images
- Research and apply techniques for illustrative work
- Explore the use of colour
- Produce drawings to represent and communicate the concept
- Develop and articulate concept of own work
- Market the small business
- Review and maintain a website
- Develop, refine and communicate concept for own work
**Please note: course units may vary
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21874VIC DIPLOMA OF GRAPHIC DESIGN (CRICOS Code: 072021K)

Drawing techniques in the Graphic Design studio
The Diploma is designed for people who want to gain skills, knowledge and attitudes needed to develop and communicate creative graphic design solutions. They learn to work innovatively within the constraints of the brief, available resources, technology and the demands of the graphic design industry with emphasis on the development of a visual vocabulary, strong image concepts, visual problem-solving, communication and perceptual skills.
DURATION – One year
ADMISSION REQUIREMENTS - CUV40303 Certificate IV in Design
COURSE UNITS
- Analyse and implement sustainable work practices
- Follow health safety and security procedures
- Apply research and critical analysis to inform artistic and design practice
- Use advanced drawing techniques to represent and communicate concepts
- Apply the elements and principles of design
- Address legal and administrative requirements
- Promote the business
- Manage creative and professional self
- Produce files for multimedia production and display
- Produce typography in response to a brief
- Create page layouts in response to a brief
- Produce and create graphics in response to a brief
- Produce and scan complex digital images for reproduction
- Produce a concept from a given brief
- Produce art work from concept to finished art stage
- Create design concepts from a brief to produce 2 dimensional artwork to finished art stage

- Create design concepts from a brief to produce 3 dimensional artwork to finished art stage
- Plan and implement a project in the workplace
- Explore the use of colour
- Develop and articulate concept for own work
- Originate concept for own work and conduct critical discourse
- Use typography techniques for design work
- Integrate colour theory and design processes in response to a brief
- Source and apply design industry knowledge
- Develop, refine and communicate concept for own work
**Please note: course units may vary
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